Target numbers

Enter these once. Every weekly recommendation is measured against them. Revisit whenever your fees, overhead, or goal change.

Monthly income goal$

Monthly overhead$

Every monthly cost of running the practice — rent, staff, software, supplies, insurance

Average fee per visit$

If you offer several service types, use the true weighted average, not a straight average of the list prices

Target no-show rate%Visits per client per monthMonthly clients = 1. Every other week = 2.Weekly visit capacityMost visits you can deliver in a week.Visits per new client (lifetime)Average supplement sale$Gross, what the client pays.Target retail attach rate%Supplement cost of goods%What you pay the supplier, as a percent of retail. Only the rest counts toward your target.Fee modelPay-per-visit practices get package pricing suggested when retention slips.Negotiable monthly expenses$Software, vendors, subscriptions. Leave out rent and staff.Which expenses are negotiable

Go to the weekly log Lapsed client pool

What that requires

Target revenue per week: $3,349
Effective fee after no-shows: $133
Visits needed per week: 25.1
Active clients on the roster: 108.7
Weekly capacity: 55
Capacity headroom: 29.9

The goal fits inside stated capacity with 29.9 visits of headroom.